| The spreadsheet | Vetta |
|---|---|
| One hero updates it (until they're busy, sick, or gone) | Fills itself in: owners get a 60-second Monday nudge; integrations pull numbers automatically |
| No memory — last week's promises live in someone's head | Commitments carry over until done; a "3rd week" badge does the nagging for you |
| Shows numbers; can't convene the conversation about them | The Weekly Review is built in — the data and the meeting are the same artifact |
| Drift hides until the quarterly panic | A 13-week trail on every metric — decline shows up in week two |
| Q3-goals-v11-FINAL-final.xlsx on someone's desktop | One live source, on every screen, permissioned per team |
| Free — except the hours your best operator spends babysitting it | Flat $299–499/month for the whole company, zero babysitting |
The spreadsheet's secret job description
Every goals spreadsheet has an unlisted dependency: a person. Someone chases the updates, reconciles the numbers, remembers what was promised, and drags the team through the review. That person is usually your best operator — which means your accountability system is consuming the exact person it exists to free. Vetta takes over the chasing, the remembering, and the agenda-building; your operator gets to run the meeting instead of feeding it.
Numbers without a meeting are just decoration
A red cell has never fixed anything. What fixes things is a rhythm: the owner explains the number to the team, the blocker becomes an issue with a name on it, and next week the room checks whether it moved. The spreadsheet holds the data; Vetta holds the data and the ritual — scorecard, goal check, issues, and last week's to-dos, every seven days, agenda pre-built.
Bring the spreadsheet with you
You don't have to abandon it on day one. Vetta syncs metrics straight from Google Sheets, so the numbers your team already produces flow into the scorecard automatically — the spreadsheet demotes gracefully from "the system" to "one data source," and nobody's workflow breaks in week one.
Under about ten people, with a disciplined founder who genuinely enjoys maintaining it, a spreadsheet is honestly fine — and free. The switch earns its keep the day updating it becomes a chore, the meeting needs an agenda, or a second team wants in.
Common questions
We've run our Rocks in a spreadsheet for years. What actually improves?
Three things the sheet can't do: it fills itself in (owner nudges + integrations), it remembers (commitments carry over until done), and it convenes (the Weekly Review is built in, agenda and all). The discipline stays; the babysitting ends.
Can Vetta pull numbers from our existing Google Sheet?
Yes — map a sheet range to a metric and the scorecard updates automatically, hourly and on demand. It's the most common migration path.
How long does it take to move over?
About ten minutes of setup: enter your goals with owners, define the weekly metrics (or connect the sheet), and schedule the review. Most teams run their first Vetta review the same week.
What does it cost compared to free?
A flat $299–499 per month for the whole company. Against that: the hours your ops lead spends maintaining the sheet, and the cost of drift nobody saw until week twelve. Most teams find one recovered goal pays for the year.